Economics and Business

Small business owners and solo professionals know they're supposed to use social media to increase sales, but how should they start?Using a unique Rule of 30 approach, 30 DAYS TO SOCIAL MEDIA SUCCESS is the perfect resource for busy people who want quick results. Thirty short chapters (one for each day of the month) are packed with practical and workable tips and proven techniques you can use righ

Google and the Internet have changed how the PR game is played—and created an explosion of blogs, Websites, and social media platforms with an insatiable need for news. Small companies can create global visibility for their products on a pennies-a-day budget with online PR and Internet marketing—If they know the tricks of the trade. Using a unique Rule of 30™approach, 30 DAYS TO ONLINE PR AND MARK

Laptops, smart phones and tablet PCs have made today's business owner more mobile than ever, but life on the go, also, makes it more difficult to stay organised, be productive and focus on promoting one's business. 30 DAYS TO VIRTUAL PRODUCTIVITY SUCCESS is the busy business owner's guide for getting more done with less time, making productive contacts online and using the power of the Internet to

This is an expansion of the zine 50 Ways to Protect Bookstores, from bestselling author Danny Caine.

In the bestselling The Signal and the Noise, Nate Silver showed how forecasting would define the age of Big Data. Now, in this timely and riveting new book, Silver investigates “the River,” the community of like-minded people whose mastery of risk allows them to shape—and dominate—so much of modern life. These professional risk-takers—poker players and hedge fund m

Never be at a loss for words again! Perfect your people skills with his fun, witty and informative guide, containing 92 little tricks to create big success in personal and business relationships. In How To Talk To Anyone, bestselling relationships author and internationally renowned life coach Leil Lowndes reveals the secrets and psychology behind successful communication. These extremel

We like to think that we are in control of the future of "artificial" intelligence. The reality, though, is that we--the everyday people whose data powers AI--aren't actually in control of anything. When, for example, we speak with Alexa, we contribute that data to a system we can't see and have no input into--one largely free from regulation or oversight. The big nine corporations--Amazon, Goog

A lucidly written guide to all aspects of money and personal finance

USA Today Bestseller: now in paperback! Noted fashion entrepreneur and former McKinsey & Company consultant, Lisa Sun, shares the eight strengths that every woman can call upon to be confident and successful. “Lisa comes across as young and overly enthusiastic at times. She should seek to have more gravitas.” This is what Lisa Sun’s boss wrote in her first review as a business analyst at the

From their promising beginnings at Stanford to their founding of Google and beyond, this fascinating biography charts the extraordinary rise of tech duo Sergey Brin and Larry Page. As PhD students at Stanford University, Larry Page and Sergey Brin devised a powerful search engine. Google, the company they founded in 1998 became a brand, the world's pre-eminent search engine, a centre of artific

The World's Simplest Guide to the Stock Market provides a crash course on the essentials of stocks and the stock market.

Unicorns, Hype, and Bubbles arms the reader with the tools required to differentiate between bubbles and genuine, sustainable technological revolutionaries.

Monocle's latest book unpacks what makes a perfect shopping experience and offers tips on how to launch, design and run your own store. A must-have guide. The world of retail has never been so -challenged thanks to a mix of e-commerce, unimaginative brand owners and greedy landlords. Yet while many stores have -stumbled, a new generation of storekeepers and department store owners is arising. Is t

Have you ever wondered what makes your work colleagues tick? Is your boss a firebrand, a visionary or someone you can always turn to? Are your colleagues creative or intensely practical? World-renowned astrologer, Penny Thornton, stresses the huge influence that zodiac signs have on your working relationships. Discover how to work best with your colleagues or put project teams together: will a

This gift edition features gilded edges, golden foil stamping and illustrations within, making it a perfect gift.

Change comes most readily when you understand what's standing between you and success and tailor your solution to that roadblock. If you want to work out more but find exercise difficult and boring, downloading a goal-setting app probably won't help. But what if you transformed your workouts so they became a source of pleasure instead of a chore?

An Easy & Proven Way to Build Good Habits & Break Bad Ones

No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clea

From the New York Times bestselling author of Fair Play and "the Marie Kondo of relationships" comes an inspirational guide for setting new personal goals, rediscovering your interests, cultivating creativity, and reclaiming your Unicorn Space. With her acclaimed New York Times bestseller (and Reese´s Book Club pick) Fair Play, Eve Rodsky began a national conversation and launched a movement towa

Awaken a rich spirit of gratitude in yourself and others with Thank Forward, a 21-card action-oriented kit inspiring acts of kindness, joy, and appreciation. Bursting with colorful, heart-centric art and featuring a companion guide, the kit introduces you to 21 unique themes, each designed for spreading gratitude. Each theme offers a range of options, from simple and straightforward to bold and de